Since late 2016, NASA's privately-run Kennedy Space Center Visitor Complex, an unnamed cable television network, and a company that builds concept vehicles have been quietly collaborating to build a full-size rover for exploring Mars.
Video and images of the completed vehicle started appearing on social media sites on May 9, following an official unveiling of the unnamed rover in Florida that day.
One clip shared on Instagram shows the rover, which resembles the Batmobile from the movie "Batman Begins," slowly idling around a road in front of the complex.
Business Insider first learned about the rover via a Reddit post titled "What is this beast?!"
So what is it?
Marc Parker, a designer and builder of the new rover, told Business Insider that it's a six-wheeled, all-electric vehicle that was created "with every intention" of overcoming obstacles on the sandy, rocky red planet.
However, the unnamed rover will never roll across Mars. Instead, says Parker, it's going on a cross-country tour as part of an educational event called "Summer of Mars" that's co-branded with NASA.
Led by the Kennedy Space Center Visitor Complex — which is owned by NASA but operated by a private contractor and works closely with the space agency, yet is not taxpayer-funded — the program aims to inspire the public about space exploration and interplanetary travel, especially regarding NASA's mandate to reach Mars by 2033.
Marc and his brother, Shanon Parker, began building the rover around November 2016, shortly after their company, Parker Brothers Concepts, was approached with the idea. Marc says that he and Shanon launched their business about five years ago to build "outlandish" vehicles for television and movie productions. ("We're the guys they call when everyone else says 'it can't be done,'" Marc says.)
But Marc says NASA did not fund the rover, whose cost he wouldn't provide, and that it was bankrolled by a private company involved in the project.
"We're also filming for a reality television series that's going to be coming out about this build," Marc told Business Insider. While he's under a non-disclosure agreement with the TV network, Marc says it's "one of the bigger cable networks." (An Instagram photo shared on Shanon's account shows members of the "Mythbusters" TV shows, which airs on the Discovery Channel.)
A faux research rover built for Mars
A NASA spokesperson told Business Insider that the project "is not really a NASA-affiliated thing" and is run by its independently operated Kennedy Space Center Visitor Complex. (Representatives at the visitor complex did not immediately return our calls.)
However, Marc Parker said NASA introduced his company to engineers and scientists at Kennedy Space Center who are actively working on the space agency's goals of exploring Mars with astronauts.
According to Marc, NASA gave his company a few parameters for the vehicle and had two schools of thought for it: either a small scout vehicle "for four astronauts to investigate, explore, and get test samples" or a "full research laboratory".
The company started with an electric motor, solar panels, and a 700-volt battery and built the vehicle around that, Marc says, "since there's no gas stations up there" — and decided to tackle both concepts at once.
"What we actually came up with was a dual-purpose vehicle. It actually separates in the middle. The rear section is a full lab, the front area is a cockpit for going out and doing scouting," he says. "The lab section can actually disconnect ... and be left on its own to do autonomous research. That way the scout vehicle can go out to do its thing without the fuel consumption and extra weight, then come back later."
Originally published on Business Insider
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